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Prashanth Jothi, CSM at HubSpot - A day in the life of a CSM

The Customer Success Channel

CHAPTER

How to Be Proactive in a Company That Is Struggling

You mentioned macroeconomics and the changing world, which is really, really relevant right now. Are there any signs that you look for within your book of business for companies that might be struggling or are there any tactical pieces that you are doing to be proactive? It's very similar to the M&As in that San Sanica. But one thing that I would like to highlight and flag is being proactive is great, but we have to remain proactive without causing panic in the current economic environment.

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