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8min chapter
Why Tequila is Taking Over the Industry: Episode 793 With The Real Brad Lea (TRBL)
Dropping Bombs
The Art of Tequila: Branding and Balance
This chapter explores the multifaceted world of tequila, examining its role as both a beverage and a cocktail ingredient. The discussion touches on the significance of branding, celebrity endorsements, and the aesthetics of tequila packaging, highlighting how design impacts market presence. Personal anecdotes reveal the balance between enjoying tequila and maintaining a healthy lifestyle, while also addressing the challenges of distribution and collaboration in the industry.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode