AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
5min chapter
Secrets To CPG Marketing Success
MarTech Podcast ™ // Marketing + Technology = Business Growth
Understanding Retail Media Networks
This chapter explores the advantages of retail media networks over traditional advertising, focusing on how companies like Walmart and Amazon use their first-party data for improved targeting. It delves into the strategic balance CPG marketers face in pricing, brand value, and the influence of consumer preferences during varying economic cycles.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode