9min chapter

Marketing Meetup Podcast cover image

The social media updates marketers need to know about with Lucy Hall from SocialDay and Digital Women

Marketing Meetup Podcast

CHAPTER

Unlocking TikTok: The Future of Search Ads

This chapter discusses the new search ads on TikTok and their potential to enhance marketer discovery opportunities, highlighting the platform's unique search functionalities compared to others. It also explores the implications of generative AI in creating digital avatars of users and its impact on trust and authenticity in marketing.

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