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Michael Gansl on Sales Training and Entrepreneurship Over Decades

The Digital Agency Growth Podcast

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The Importance of Values Versus Principles

I think it's very important to establish whether you call it principles or values. I think every business has to have its own culture. And some of my clients in particular, they actually have their principles and their values. And they adhere to it. So I think values and principles are key to growing the business. For me, they were part of my satisfaction. The same thing for the same thing, too.

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