The Power of Storytelling in Communication

Across more than 130 episodes, Think Fast, Talk Smart has touched a lot on what it takes to be a good communicator. But what about reaching that next level? What about being a “supercommunicator”? Supercommunicator is a term used by Pulitzer Prize winning journalist and author Charles Duhigg in his latest book, Supercommunicators: How to Unlock the Secret Language of Connection. 

In this podcast episode, Abrahams and Duhigg explore the precise techniques that distinguish a good communicator from a “supercommunicator:” traits such as active listening; looping for understanding to demonstrate genuine engagement; and identifying what someone is truly feeling, underneath what they actually say.

Episode Reference Links:

• Charles Duhigg
• Charles Duhigg's Book: Supercommunicators: How to Unlock the Secret Language of Connection
• Ep.92 No Regrets: How to Take Risks
• Ep.82 It’s Not About You: Why Effective Communicators Put Others First
• Ep.103 Simple is a Superpower: How to Communicate Any Idea to an Audience

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