Becoming a Unicorn Doesn't Happen By Chance w/ Dini Mehta (fmr CRO, Lattice)
The Science of Scaling
Avoiding Common Pitfalls and Assessing PLG Strategies
The chapter emphasizes the significance of adapting strategies to fit the specific context of a new company, as demonstrated by Dini's focus on exploring unique opportunities at Lattice. It highlights the critical considerations of product-led growth (PLG) strategies and the balance between expanding into new markets while safeguarding the current customer base.
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