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Mamma Mia! Stop Spaghetti Testing, Start Iterating
From A to B
Challenging the Claim of Being Data-Driven in Marketing Agencies
A deep dive into the claims made by marketing agencies about being data-driven, examining the shortcomings of relying solely on checklist generators and emphasizing the importance of customized research to truly understand customer behavior.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode