Episode 110: How to launch omnichannel ABM campaigns including paid social and direct buys with Dan Cafiero
Full-Funnel B2B Marketing Show
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How to Setup an Automated Campaign
There's a Chrome extension widget that sits with LinkedIn. It just duplicates the contact from tech target into your CRM. The idea is they don't have to toggle between platforms, right? They're already in outreach because they have the integration through LinkedIn and demand based. So I think that we're in a world where we have six to seven, eight, 10 different web pages and tabs open and everyone just wants it all to be in one place. We pushed about 16,000 to date, which just enhanced our scoring model overall.
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