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How to Grow a DTC Company
I'm struggling with the economics of it and the idea that you know, you're going to figure out going forward what those customer acquisition channels are. I well said Phil, you're a force. The fact that you dropped ad spend so much and you still have top line growth is genuinely super inspirational. It's really just a question of fit for our fund. And I think Victor articulated a lot of the direct to consumer challenges that we've seen as well. So thank you for sharing this with us. We appreciate it.