
Is marketing going through its biggest shift? | Sonic Automotive Houston Keynote in 5
The GaryVee Audio Experience
00:00
Navigating the Modern Marketing Landscape
This chapter highlights the necessity for marketers to embrace modern platforms like TikTok and Instagram Reels as consumer behaviors evolve. It contrasts traditional advertising methods with today's digital strategies, arguing for a focus on effective engagement in the current attention economy.
Transcript
Play full episode