2min chapter

How the Fxck SEO Podcast cover image

How to Find and Target High Converting Keywords in Your Niche (With Jacob Clarke, Organic Growth @ NerdWallet)

How the Fxck SEO Podcast

CHAPTER

The Importance of Topical Authority in SEO

Jacob: I see a lot of the good kind of product led SEO in the SEO software space. He says companies like Ahrefs and HRSA provide helpful content that answers questions but also explains how AR software is what could really help you do this much more effectively. Jacob: To win a high converting part of my funnel page, you still need that top of funnel, lower converging stuff to bring you topical authority. That's pretty much a big part of the topic in part one. So people should go listen to that.

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