30 Minutes to President's Club | No-Nonsense Sales cover image

#182 - Hall of Fame: Kevin “KD” Dorsey

30 Minutes to President's Club | No-Nonsense Sales

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How to Build a Problem Based Question

Most salespeople don't know what it's like to be sold to. If they did, they would stop asking some of these super-obended questions because it's actually hard on the buyer. What is something that your product does very well that you know your prospect probably can't do? Then you form a question asking how they're able to do that thing.

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