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BDTP. Proven Ideas for A/B Testing with Sahil Patel

UI Breakfast: UI/UX Design and Product Strategy

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Using Product Images in B2B Websites

This chapter explores the three types of hero images commonly found on B2B websites and reveals that using an image of the product can attract more interest. It discusses objections to choosing product images and provides solutions such as stylized versions and adding intrigue with blur. Strategies for A/B testing are also covered.

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