Can Adidas breathe new life into Bata?
Finshots Daily
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Partnerships and Revival: Metro, Crocs, and Potential Bata-Adidas Collaboration
Metro becomes the first distributor of Crocs in India, leading to a major source of revenue for Metro. The chapter also explores Metro's distribution of other brands like Sketchers and the potential partnership with Fela, as well as Bata's struggles and the possibility of partnering with Adidas.
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Transcript
