Episode 97: Chris Durrant
Opening The Gates To More Listings
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Maximizing Social Media and Direct Mail for Real Estate Business Growth
The chapter discusses the importance of using social media and direct mail for real estate business growth without spending money on ads. They emphasize the necessity of consistent posting, adding value to platforms like Nextdoor, and following a strategic posting schedule for maximum reach. The conversation also touches upon the effectiveness of direct mail letters and consistent messaging to other agents to increase brand recognition and improve results.
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