S2 Episode 11: How to Position to W.I.N with Atlassian
The Marchitect
00:00
Product Marketing
Product marketing is about understanding your buyer ly better than anyone else in the world. You have to have an understanding of that person, inside out, upside down. Then you can construct a narrative and write and produce content specifically for them. At one time we surveyed 22 thousand 913 turned evaluators of jerasoffware. That honestly could be a record.
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