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Data Clean Rooms

Data Skeptic

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Ad Campaign Planning - What Are Common Components?

I'm wondering if you wouldn't mind unpacking that a little bit, maybe some examples of what are common computations to parties want to engage in. In media and advertising, we think of the use cases broadly as spanning the problems of planning ad campaigns, measuring them, also activating them,. So targeting overlaps, for example, or users that are derived from overlap.

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