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A Conversation with Bill Sanders

Sales Strategy & Enablement by Revenue.io

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The Sales Enablement Podcast

Bill Sanders is the Vice President of Mobus Inc. He's also the author of a book titled Creative Conflict, a practical guide for business negotiators. Bill and I talk about creative deal making and why that deal making or negotiation is in reality nothing more than a creative process. We dig into why successful deal makers are like creative sellers because they enhance the process by focusing more on what people need from them.

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