The Four Step Process to Programmatic SEO

Programmatic SEO is the process of using data and keywords to create content for a website. It's like building a Google sheet with bajillion rows and columns about some topic maybe it's restaurants, barbecue or sushi. You then build a template around that so you can generate pages for every location out there. The end game is creating 300 blog posts at once theoretically or something like that. Allison: I'm not really sure how to explain what it looks like but maybe we can just kind of okay.