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40 - How to Transform your Project Company into a Product Company - with Sebastian Borggrewe (CPTO @ Product Masterclass)

Product Management Stories

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Project vs. Product Organizations

This chapter examines the distinctions between project-based and product-based organizations, highlighting their approaches to communication and idea filtering. It emphasizes the importance of understanding customer needs in product organizations for efficient operations, while addressing challenges faced by project organizations with expanding scopes and bloated backlogs.

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