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Boosting Your Brand’s Organic Rank on Amazon

Better Advertising with BTR Media

CHAPTER

Optimizing Keyword Strategy for Amazon Ranking

The chapter delves into the significance of selecting highly pertinent keywords for ranking campaigns on Amazon, stressing the delicate balance between targeting high volume keywords and more niche ones. It showcases the benefits of attaining the top position through focusing on specific keywords, leading to increased organic sales and potential reduction in ad spend.

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