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Navigating Challenges in Transitioning Business Models
This chapter explores the hurdles of shifting from a marketing-focused approach to an enterprise sales model, discussing the risks and complexities involved in changing a company's DNA direction. It delves into the journey of scaling a company, reflecting on mistakes made, struggles encountered, and the impact of investor sentiments on funding. The speaker shares insights on managing growth, preferences in company size and management styles, and reflections on past decisions that could have altered outcomes.