The current landscape of the fitness industry, in particular, the personal training business models, is the topic of today's conversation.

There's a lot of money in fitness right now, and the economy is doing really well - the industry is growing overall. But there’s a lot more competition in the market - one has got to be business-savvy to survive and thrive. We are giving you an overview of the business of coaching and personal training, so stay tuned.

Learn more at: http://bit.ly/alloy_franchise

Key Points of Discussion:

• Boom time for fitness sector marked by intense competition (1:31)
• In the personal training space, the regular gym, disruptor and Planet Fitness models doing well (2:45)
• Lots of people in the game right now - prices going down (3:42)
• Studios, large clubs and boot camps compared (4:44)
• Working on small group training and personal training (11:41)
• Active aging: Serving the 50-plus crowd (21:18)

Additional Resources:

• Learn About The Alloy Franchise Opportunity

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