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4min chapter
Kallaway // 100mil+ Views, Growing on TikTok & Vertical Video Deep Dive
Creator Lab - interviews with entrepreneurs and startup founders
How to Start a TikTok Business
The first step was realizing, okay, I need distribution before I do anything else. And then once I have the distribution, A, I can like listen to what that audience community is telling me to do and build there. It becomes much easier to actually get feedback and then grow a business if you have embedded distribution. That's kind of what got me down the path of like, okay, build distribution is objective number one. So we'll get the exclusive on CreatorLab is the framework I thought I went through to figure out like,Okay, how do I go about gaining that distribution? I ended up going short form, which we'll get in depth into but also talking about TikTok
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