Determining the value of Facebook groups

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This chapter discusses ways to determine if a Facebook group is worth joining and engaging with. It suggests checking the group description, looking for recent and up-to-date posts, and evaluating the level of engagement. It also advises reading the posts and comments to see if there are members who align with your ideal customer avatar. Additionally, it recommends spending regular time in the selected groups to answer questions, offer value, and promote your lead magnet.

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Check out how this episode plays out...

[04:42] Strategy #1: I share a super simple Search Engine Optimization (SEO) strategy to boost your website traffic and gain new leads. No SEO experience required to make this subscriber growth strategy work!
[11:56] Strategy #2: Find your ICA on Facebook and make an effort to get to know them. Facebook groups are a great way to find and attract new customers -- so long as you approach it in a genuine way. I walk you through step-by-step how to use this strategy!
[19:57] Strategy #3: Use website pop-ups to get new subscribers on your list. Done right, this works like a charm! Use them in a way that resonates with your ideal customer.
[26:22] Bonus Strategy: Add an opt-in link for your lead magnet to your email signature. Think about all of the emails that you and your team send. This is a great way to turn warm leads into email subscribers.

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