Why I Rebranded to Chief Audience Officer

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Are your best episodes getting ignored on YouTube? Ours were too, and the reason surprised us. In this episode, Kev Michael explains why even great content can flop and what it takes to grow fast on YouTube. Find out what caused our reach to drop, how the YouTube algorithm actually works, and why it led us to go back to Grow the Show!

Topics discussed:

• Why we’re rebranding back to Grow the Show

• How the YouTube algorithm really works

• Why you may need to start a new channel

• The future of Grow the Show and Chief Audience Officer

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