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Beautyblender: From Celebrity Makeup Artist to Multi-Million Dollar Empire
In this chapter, the speaker shares the inspiration behind the creation of Beautyblender, a makeup applicator that provides a consistent and airbrush-like finish for High Definition television. They discuss the challenges faced in teaching the crew to apply makeup consistently and the advantages of the Beautyblender over traditional wedge sponges. They also talk about their feelings towards competition, media representation, and the expansion into color cosmetics.