Nataly Kelly, CMO of Zappi on Consumer Insights
Marketing Over Coffee Marketing Podcast
00:00
Rapid International Expansion and Market Insights
This chapter explores Zappi's swift expansion into the Japanese market within six months, highlighting the challenges and strategies involved. It contrasts these experiences with their previous ventures in English-speaking countries and discusses logistical hurdles faced along the way.
Play episode from 09:50
Transcript
