6min chapter

The Business Storytelling Podcast cover image

644: How to find influencers for your brand? A chat with Lindsey Gamble

The Business Storytelling Podcast

CHAPTER

Influencer Marketing: Authenticity and Integration

Exploring the complexities of influencer marketing and the importance of true integration and valuable content. Emphasizing the need for trusting creators while providing guidance, and the growing trend of influencers giving negative reviews.

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