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How to Raise Over $20 Million in Startup Funding with Paul Proffitt

Negotiate Anything

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Strategic Investor Targeting and Negotiation Tactics

This chapter explores the strategic approach to finding investors for startups who possess industry expertise and a high risk tolerance. It emphasizes the importance of understanding market dynamics and aligning with investors who comprehend the long-term payout. The chapter also delves into the delicate balance of negotiation strategies in securing funding, stressing the significance of justifying valuations and fostering win-win scenarios in negotiations.

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