#216: Operationalizing a Culture of Experimentation with Lukas Vermeer
The Analytics Power Hour
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The Power of Deep Dives With Senior Leadership
I love that you were able to have those deep dives with senior leadership. Creating that space for experimentation, I could only dream of what that would feel like. That is the technical foundation that allows it to happen. There's also the organizational foundation where no one told her not to do this. And in fact, leadership encouraged it and said, actually, if you have a good idea, then please do test it. But on the flip side, the cultural infrastructure of tests need to start with a theory that you're trying to validate with a clear objective.
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