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070: Katelyn Bourgoin - Stop Selling Courses & Start Selling These

Nathan Barry Archive

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Introduction

In this episode, i talk to catelan burgoyne. Catlan is a creator y who has built a few different companies. She's learned a ton over the years and that brought her to a custom of research philosophy called jobs to be done. We dive into how you so understand why your customers buy, and how to mark it and sell to them through the jobs to been done framework.

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