
Moonpig: Nick Jenkins and the £120m card company
Secret Leaders
00:00
Is There a Consistent Argument Over Digital to Physical to Digital?
Early on, I took the view that e-cards were tricky in the sense that it was difficult to get people to pay for them. There's only one company that's ever really made money out of e-greetings. Jackie Lawson does these lovely animations of labradors bounding around the place. Most other people go back to my earlier point. People don't want to pay for content that can be downloaded, so they expect the stuff to be free. But if someone gives you a birthday present that they got for free, well, you know, kind of under binds it a bit, isn't it?I actually love Jibjab. I think Jibjab did a
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