3min chapter

B2B Marketing with Dave Gerhardt cover image

Gong CMO Udi Ledergor, 5x Marketing Leader at B2B Startups

B2B Marketing with Dave Gerhardt

CHAPTER

What Should I Hire and What Can I Keep Outside as an Agency?

Gong has been working with an external agency for the last two and a half years. The company writes all of its content, every single word internally. "I want it to be beautiful, but i'm not going to fret over it all day," he says about his design process.

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