The Four Suits of a Pack of Cards

There's deliberately therre four different sections of the book, four different types of a lot. One is about appreciating what you got, and we might talk about that. And one's about turning misfortune into good fortune in a resilience way. The company can often be worried about il we appear to be parochial and small minded. We don't wanto be associated with this one place. Or it might be data. It miht be a brand character am or an old piece of mno branding assets,. Are often assets that peopleil overlook. What is the incredibly er valuable asset that you have?