Bepler: Here is an idea for you, the skift monthly conference. Every month of the year, except maybe august and december. And it's five hundred people. You can buy a subscription to all ten of them. Bepler: I used to do it like y i get ads on face book for it. Well, here's what we decided to do this because it can go anywhere. We've had three hundred people show up at each one. So now i'm thinking, i'll do it ten times a year and have five hundred people. That will hit five thousand people a year, and i don't have to travel any more. It's incredible. And...