Episode 177: Clarify Your Message So Customers Engage with Storybrand’s Dr. JJ Peterson
Leadership Lab with Dr. Patrick Leddin
00:00
Is It Really Complicated?
When we answer questions about what we do, many of us are coming from a place of insecurity sometimes. We want to either try to impress people or be falsely humble which false humility comes out of insecurity as well. So when you start anything with it's complicated or You know, it's kind of boring or you know What you're actually doing is you're positioning yourself as the hero of the story again and heroes are actually weak in stories.
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