
INTERVIEW: Daina Trout on building Health-Ade from a kombucha-making operation in her kitchen to one of the fastest growing beverage brands in the U.S.
Idea to Startup
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The Three of Us Are on Offence All the Time
H didn't pay them unless they got ligivas commission only. So basely, any account they brought in, as soon as that account wrote us a check,. They got ten % of it, and then they got ten% more if they kept working for us. That's how we got started. And it wouldn't have beenk i don't think we would have realized that, had i not had the mind space to sit down and look at the business and say, ok, we need x number of dollars per week to just live. I mean, what a fearless decision that is.
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