American Banker Podcast cover image

Where Citi Ventures is placing its fintech bets in 2025

American Banker Podcast

CHAPTER

AI in Lending and E-Commerce Personalization

This chapter explores the transformative role of AI in the lending process for small businesses, discussing both the advantages and regulatory challenges faced by larger banks. It also examines the shift toward hyper-personalization in e-commerce, highlighting the balance between leveraging consumer data for customized offers and addressing privacy concerns.

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