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21min chapter
Stupid Mistakes, Happy Accidents & Surprising Insights From Making & Marketing Our First 20 Episodes
Podcast Marketing Trends Explained: Data-Driven Podcast Growth Strategies
Reflections on Podcast Progress and Audience Engagement
The hosts reflect on their podcast's journey, debating the impact of adding video content on YouTube alongside audio-only episodes. They share insights on different engagement levels and consumption rates between the two formats, discussing the challenges in measuring metrics like engagement time. The chapter highlights the significance of listener feedback and promoting audience engagement for podcast success, emphasizing the balance between catering to superfans and expanding reach for ad sales.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode