How To Create An Effective Lead Magnet Email Sequence That Gets Your Subscribers To LOVE You!
The Email Marketing Show
Creating Curiosity and Value in a Membership Area
The speaker discusses the impact of exclusivity on perceived value and introduces the concept of the 'curious cat' strategy to generate sales by teasing locked products with enticing descriptions.
Do you use a lead magnet to grow your email list? Does the strategy work for you? How can you make it work even better? We're Kennedy and Carrie, and today we're sharing how to create a lead magnet sequence that will get your subscribers to love you.
And grow your list.
And your business.
Ready?
SOME EPISODE HIGHLIGHTS:
(0:35) Want to carry on with the conversation? Join our FREE Facebook group.
(2:14) Check out our sponsor - Zerobounce!
(2:46) Treat your lead magnets with reverence.
(5:15) Don't deliver your lead magnet on your Thank You page
(7:00) Create an awesome lead magnet consumption sequence.
(11:38) Use your consumption sequence to make people love you.
(15:38) Your lead magnet sequence is different from your Welcome sequence.
(18:19) Join The Email Hero Blueprint.
(18:57) Subject line of the week.
Useful Episode Resources
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FREE list to improve your email marketing
If you want to write better emails, come up with better content, and move your readers to click and buy, here's how. Here's a list of our Top 10 most highly recommended books that will improve all areas of your email marketing (including some underground treasures that we happened upon, which have been game-changing for us). Grab your FREE list here.
Join the FREE Facebook group
Do you want to chat about how you can maximise the value of your email list and make more money from every subscriber? There's a way! Every business is different, so come and hang out in our FREE Facebook group, the Email Marketing Show Community for Course Creators and Coaches. You'll find a lot of training and resources, and you can talk about what you're up to.
Try ResponseSuite for $1
This content is sponsored by ResponseSuite.com, the survey quiz and application form tool that we created specifically for small businesses like you to integrate with your marketing systems to segment your subscribers and make more sales. Try it out for 14 days for just $1.
Join The Email Hero Blueprint
Want more? Let's say you're a course creator, membership site owner, coach, author, or expert and want to learn about the ethical psychology-based email marketing that turns 60-80% more of your newsletter subscribers into customers (within 60 days). If that's you, then The Email Hero Blueprint is for you.
This is hands down the most predictable, plug-and-play way to double your earnings per email subscriber. It allows you to generate a consistent sales flow without launching another product, service, or offer. Best news yet? You won't have to rely on copywriting, slimy persuasion, NLP, or ‘better' subject lines.
Want to connect with Carrie?
You can find Carrie on her website or at Fully Leveraged Business.
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