How I Made It cover image

Mark Woodland: From Maccas to building a $100m company with zero qualifications

How I Made It

CHAPTER

Navigating the Challenges of Elderly Care and the Genesis of Kismet

Exploring the genesis of the business idea Kismet born out of personal experiences with the eldercare system, shedding light on the challenges faced by the 'sandwich generation' and advocating for innovative solutions to streamline eldercare responsibilities.

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