
223 (Sell) Unconventional Approaches to Cold Calling (Matthew Mazankowski, Boomerang
30 Minutes to President's Club | No-Nonsense Sales
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Effective Cold Calling Strategies and Dealing with No-Shows in Sales
This chapter covers unconventional cold calling approaches tailored to different teams, handling objections, and ensuring successful meeting bookings through strategies like sending calendar invites and using Boomerang. The importance of confirming appointments in advance, managing no-shows with multiple touch points, and following up after being ghosted are also discussed. Keeping the CRM updated is highlighted as essential for sales success.
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