30 Minutes to President's Club | No-Nonsense Sales cover image

#168 - Hall of Fame: Keenan

30 Minutes to President's Club | No-Nonsense Sales

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The Importance of Asking Why Questions

"We have to do a better job of discovery and most of us are giving up way too quick," she says. "One of the things I backtracked a little from is asking why questions, but I've just replaced it with trying to understand further what's going on" She adds: "It's like a doctor. I literally keep dissecting why it matters without saying why"

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