Episode #6 - Chris Keef Interviewing my competition! Brand Control on Amazon, Whack a mole with sellers, Vendor Central VS Seller Central and more!
Online Selling Partner Podcast
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Controlling Unauthorized Sellers and Protecting Brand Control on Amazon
The speakers discuss the challenges brands face with unauthorized sellers on Amazon, including issues of price erosion, counterfeiting, and brand gating. They share strategies such as crafting messaging, using lawyers to enforce policies, and contacting unauthorized resellers on behalf of the brand.
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