
Hidden Levels #6: Segagaga
99% Invisible
00:00
Low-Budget Promotion and Masked Guerrilla Marketing
Jason and Tez recall the $200 promotion, a custom Sega Gaga mask, and Okano’s grassroots launch efforts in Tokyo.
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Jason and Tez recall the $200 promotion, a custom Sega Gaga mask, and Okano’s grassroots launch efforts in Tokyo.