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Aaron Hurst, Author of The Purpose Economy, on Shifting from a Transactional to a Purpose Mindset for High Performance

This New Way

CHAPTER

Growth Dynamics: People vs. Product in Startups

This chapter explores the philosophical debate on whether organizational growth is fueled more by customer acquisition or by investing in people. It highlights the significance of achieving product-market fit and examines how different leadership styles influence a founder's approach to scaling their startup.

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