Patrick Downs on spotlight questions and improving messaging
Outbound Squad
Reversed Psychology
It's almost a reversed psychology, where you need to kind of sell me on the problem and the magnitude. And i will say, like, it doesn't work on every prersona. Some peoplell get pissed off, like, they'll just bei now i see where you do, and i don't want to play this. But if you actually as a sales person, if you're confident, then you can't afford to walk away from opportunities.
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