5min chapter

Marketing Square : Les secrets Growth Marketing ⚡️ cover image

428. Faites tomber les clients, avec la méthode "SPIN" ! Par Vanessa Amsili

Marketing Square : Les secrets Growth Marketing ⚡️

CHAPTER

Préparation au Rendez-vous de Vente

Ce chapitre explore l'importance de la préparation avant un rendez-vous de vente, en discutant des recherches nécessaires sur le prospect et son entreprise. Il aborde également les techniques pour gérer le temps et le stress liés aux premiers rendez-vous, et présente la méthode SPIN pour optimiser les interactions commerciales.

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